Like every year, the month of January was mainly driven by the SIHH and all the novelties that we’ve presented to you during this hectic week. Hosting eighteen large brands (among them Richemont brands) and seventeen smaller Independents, yet, there are always several brands exposing their novelties elsewhere in the city of Geneva. One of these brands is Bvlgari and we found some time, very early in the morning, to sit down with Jean-Christophe Babin, CEO of the brand. We talked about how the brand was doing, after winning two prizes at last year’s GPHG, and the novelties they were launching. This is only part one of the Bulgari novelties, as the second part will be unveiled at Baselworld next month.
Although this was just part one, Jean-Christophe Babin already had quite some novelties to share with us. From a high-jewellery piece to a masculine chronograph, Bvlgari’s savoir-faire was well represented. Of course, our prime focus was on the two major men’s watch novelties, the sporty, titanium Octo SoloTempo l’Originale – which we introduced here – and also a pleasant chronograph version, equipped with an El Primero movement, coming in the same full-titanium style as last year’s Finissimo collection. We introduced this watch to you here, and we have to agree with Mr. Babin, it is a seriously attractive watch!
Bvlgari isn’t only famous for its Octo watches. It is one of the few brands that can perfectly blend the jewellery and the watchmaking expertise. A very nice example of this is the new Diva, a watch that combines both a feminine design, superb gem-setting and… nothing less than a minute repeater! (which is, by the way, the same calibre they used in the Octo Finissimo Minute Repeater.) Finally, for those who prefer something elegant for a smaller budget, Bvlgari also expands the Serpenti collection with new customization options (be creative and pick up your case, your dial, your bracelet or strap…)
Stay tuned, as at Baselworld 2018, Bvlgari will again have some more watches – and we can already tell you that some are quite impressive. More details on www.bulgari.com.