An Explosion of Colours and Gemstones with the New H. Moser & Cie. Pop Collection
A capsule collection with bold, colourful stone dials.

H. Moser & Cie. is one of the rebellious brands of independent watchmaking – often unexpected and bold, yet always true to its distinct brand codes. Indeed, the brand is known for its minimalist design and fumé dials. If it often uses bold colours, these are most often executed with a monochromatic approach. On the occasion of Watches and Wonders 2025, we get something a bit different as Moser drops an ephemeral collection dubbed Pop, mixing vibrant hues on stone dials to inject a modern twist and a different personality into three Endeavour models – Small Seconds, Tourbillon and Minute Repeater Tourbillon.
The trend for stone dials is gaining momentum. And well, if you’re one of the fans of stones and colours, you’ll be in for a treat with the new Moser Pop Collection. Colourful combinations of stones and coral selected for their vivid colours are at the heart of this capsule collection: Burmese jade, turquoise, coral, pink opal, lapis lazuli, and lemon chrysoprase. These make for bold, modern compositions that are quite unusual for Moser… but still with no logos or indexes as you have come to expect from the brand and its concept series.
For this explosion of colour, you’re not just getting one or two limited editions – you’re getting a rather extensive offering, to say the least! Three different Endeavour models and 18 different references in total get the Pop treatment. Some are quite bold, some are more discreet, but each one is unique in its own way.
Released in a limited edition of 28 pieces, the Endeavour Small Seconds Concept Pop comes in a 38mm steel case. It is powered by the HMC 202 automatic calibre with a 3-day power reserve. The Endeavour Tourbillon Concept Pop is available in a steel 40mm case housing the HMC 805 automatic calibre with a flying tourbillon at 6 o’clock. It is released in 5-piece limited editions. The most precious versions are the Endeavour Minute Repeater Tourbillon Concept Pop unique pieces. Their 40mm cases are crafted from red gold. The gong and hammers of their HMC 904 hand-wound calibre are visible dial side.
The Small Seconds and Tourbillon models are presented on a grey ostrich leather strap, while the Minute Repeater comes on a grey alligator leather strap. The Small Seconds models start from CHF 30,500, the Tourbillon models start from CHF 75,000 and the Minute Repeater Tourbillon models are priced at CHF 305,772 – all priced without taxes. For more information, please visit h-moser.com.