Monochrome Watches
An online magazine dedicated to fine watches

The Artistic Moritz Grossmann ATOM MOORE 37

Sizing things down to a mere atom in collaboration with the New York based artist.

| By Robin Nooy | 3 min read |

With high-end German watchmaking companies often comes a sincere level of seriousness and respect for traditions and craftsmanship. Often labelled as the Saxony way of working, brands like A. Lange & Söhne, Glashütte Original and Moritz Grossmann show a real knack for extremely refined and classical styles of watchmaking. But, as we all need to do, every now and then they let loose a little and things like this Mortiz Grossmann ATOM MOORE 37 can come to fruition. A watch that is both a play on an artist’s name and logo, and the scientific symbol of an actual atom. Yet, with respect to the traditional craftsmanship of course!


Whenever Moritz Grossmann decides to show a distinct level of freedom, surprising things can happen. One of the most striking examples perhaps is the Backpage Blue released last year. This ATOM MOORE 37 is a special edition of a different kind, made in collaboration with artist and photographer (and watch enthusiast/collector) Atom Moore. Based in New York, he is known for his artistic creations using styling elements and photographs of watches from various high-profile mainstream and independent watchmakers.

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It should be little surprise the case of the Moritz Grossmann ATOM MOORE 37 measures 37mm in diameter, given the name of the watch. This is crafted out of stainless steel and comes in at a very nice 9.2mm in height. It has been finished with vertical and radial brushing throughout, for a surprising matte look. The polished and knurled crown gives it a welcome bit of contrast. A bevelled sapphire crystal with antireflective coating sits on top, with a second sapphire crystal revealing the mechanical heart around the backside.


The stand-out feature of this very special Moritz Grossmann is its finely-grained silver dial. It is hand-crafted using friction plating, where a craftsman uses a brush to rub a special paste on the dial and then carefully sand it down to a uniform pattern. This is then engraved by hand with a graphical artistic impression of the scientific symbol of an atom, in reference to the artist’s name and logo. After engraving, it’s filled with black lacquer for a strong contrast and to tie in with the hour/minutes track on the outer periphery of the dial. The hand-crafted hands are heat-annealed to a bright blue tone, whit a capped centre axis being the finishing touch.


The movement inside the Moritz Grossmann ATOM MOORE 37 is a true hand-wound beauty, known as the Calibre 102.1. This uses 188 components in total, including 22 jewels and three gold chatons screwed in place. The jewel for the diamond staff is a diamond, something you see in every Moritz Grossmann movement. it also uses the shock-resistant Grossmann balance with a Nivarox balance spring, 4 inertia screws and 2 poising screws. Running at a frequency of 21,600vph, the time-only movement has a running time of 48 hours when fully wound. The superb level of finishing is very typical to the brand, with broad ribbing, heat-annealed screws, hand-engraved decorations, bevelled edges, frosting and more.


The Moritz Grossmann ATOM MOORE 37 is worn on a hand-stitched Kudu leather strap with a stainless steel pin buckle. Limited to just 7 pieces with the number 0/7 in the hands of Atom Moore himself, it will be exclusively available through Cellini Jewelers in New York, a concessionaire of Moritz Grossmann. The retail price is EUR 26,900.

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