Not all images were able to load for printing. Please close the print window and try again. The Stylish Ice Blue Dial of the Mido Multifort M Freeze
A cool glacial blue dial for Mido’s rugged all-rounder.
Mido has done a commendable job updating its Multifort collection to 21st-century technical standards and contemporary tastes. As the brand’s best-selling automatic model from 1934, boasting resistance to magnetism, shocks and water, the refreshed Multifort M is a rugged, accessibly priced, all-terrain watch powered by Swatch Group’s Powermatic 80 movement. An attractive new dial colour expands the collection, and as its name indicates, the Mido Multifort M Freeze is designed to evoke icy blue landscapes.
Ice blue dials are in demand these days, and Mido’s sister brand, Tissot, got noticed with its PRX Powermatic Ice Blue last year. The new glacial blue dial colour of the Multifort M Freeze looks great and is enhanced with a subtle gradient effect. Like earlier editions, the dial also features a vertical satin-brushed finish to evoke the Côtes de Genève decoration of its original 1934 Multifort model. Adding texture and interest, the pronounced vertical lines also let the dial interact with the light, like the phenomenon of light striking an ice-covered lake.
Legible in all light situations, the gradient dial has circular and trapezoid cut-out areas for the indices treated with white Super-LumiNova that emits a blue-green glow in the dark. The sloping flange with black minute markers is also a glacial blue colour but decorated with circular brushing for contrast. A large rectangular frame adjacent to the 3 o’clock marker hosts the day of the week and date, which is easy to consult thanks to its white background. The hour and minute hands are also treated with white Super-LumiNova, and the central seconds hand alights precisely on the black numerals of the minute flange. A sapphire crystal with anti-reflective treatment on both sides covers the dial.
The 42mm stainless steel 3-part case has a thickness of 11mm and a screwed caseback and crown to ensure the 100m water-resistance. Using a polished finish, the bezel and top surface of the lugs attract light to the dial, contrasting with the brushed finish on the case middle and links of the bracelet. Fitted with a quick-release system, the steel bracelet with a folding clasp can be exchanged for a textile or rubber strap.
Powered by calibre 80, this next-generation Powermatic movement is used across the board by Swatch Group brands. Based on an ETA C07.621, the reduced frequency of 21,600vph improves the mainspring capacity to deliver a beefy 80-hour power reserve. The Nivachron hairspring protects the movement from magnetism and shocks, and the rotor is decorated with Geneva stripes and the Mido logo.
The ice blue dial of Mido’s fully equipped 4×4 model elevates the watch, giving it a trendy, eye-catching urban vibe. The Mido Multifort M Freeze retails for CHF 880, EUR 920 or USD 960 and is part of the permanent collection. For more information, please consult Midowatches.com.
9 responses
All was good until i read it again and realised it’s 42mm. Just too big for me.
I would have bought this if it was slightly smaller 40mm max.
Why is it called the Multifort M when it’s clearly a Multifort XL
38mm @ 39mm ..42mm?..ill pass.
40mm would be perfect for this watch
Really like the depth of the inner bezel and hour markers. And that ice blue texture is too cool.
Love the look .And the blue does it for me as well YER
The Ice Blue Tissot Gentlemen is smaller @40mm, and has the higher-grade c07-8xx Silicium movement for the same money. I’d choose that over this.
The smaller, higher-grade Silicium Tissot Gentlemen is hard to pass up for the same money. Ice Blue option too.
Nice watch but I don’t know about the brand. I bought a big date model the much publicised movement only lasted three weeks. Still having problems