New Brand Atelier Nossedh and its Debut Vintage-Inspired Chronograph, the AN.01 Series

Atelier Nossedh (passing time in the Sámi language of the Northerners) is a new microbrand created by a Swedish designer, Alexander Gimell, who sought to build the watch he couldn’t find: small, classically proportioned, inspired by some glorious vintage chronographs and made with the kind of restraint that earns wrist time. The debut piece, the Atelier Nossedh AN.01, is a Swiss-made, bi-compax chronograph that feels like a direct continuation of mid-century design, refined and modernised with real intent. There’s something unmistakably vintage Patek about it, particularly shades of the 1463, though the AN.01 avoids imitation. It’s a watch built around touch and balance, a tactile object that feels right from the first wind.

The Atelier Nossedh AN.01 is refreshingly compact. It measures 37mm in diameter, 44mm lug-to-lug, and 10.5mm thick without the crystal (12.5mm including the double-domed sapphire); it’s one of the thinnest executions of a hand-wound Sellita SW510 chronograph you’ll find. The height is beautifully controlled by subtle concave profiles on both the bezel and caseback, a small design move that makes a big ergonomic difference.

Finishing alternates between linear brushing on the flanks and lugs and polished transitions along the edges, resulting in a clean, directional, and unfussy look. On the wrist, it settles naturally; the classic pushers have a crisp, mechanical click, and the 6mm crown offers good grip. Rated to 50m of water-resistance, the case feels practical rather than delicate, with enough robustness to wear every day.

The dial, signed Atelier Nossedh Chronométrie, is where the classic mid-century chronograph echoes are strongest. The AN.01 follows a timeless bi-compax layout: a 30-minute counter at 3 o’clock, a small seconds at 9 o’clock, both with an snailed pattern, a tachymeter scale and minutes track on the periphery, and minimal text to keep things open and balanced. Six colour options bring distinct character: sunburst black, blue, or brown, plus electroplated silvery-white, salmon, and gold.

All share the same restrained design language: applied Arabic or Roman numerals (at 6 and 12) and dot indices, bevelled leaf-style hands, and crisp printing that shows the care of a small-batch assembly. The double-domed sapphire crystal adds just enough distortion at the periphery to give the sub-dials a gentle curvature under certain angles, a deliberate nod to vintage acrylic charm. The salmon and gold variants, in particular, capture light with warmth, giving a quiet richness rarely found in watches this size and price segment.

Hidden by the solid steel caseback, the Sellita SW510 M élaboré-grade movement operates at 28,800 vibrations/hour and offers a 63-hour power reserve. It’s a manual-wind calibre, and that alone changes the experience: every wind gives a tangible connection to the mechanics. The pusher feel is confident and consistent, and the chronograph functions reset sharply. The movement isn’t haute horlogerie, or a chronometer-grade, but that’s not the point; it’s solid, reliable, and straightforward to service. Its purpose is to keep the price grounded and the wearing experience authentic. 

Each AN.01 comes on a French Epsom leather strap in a tone matched to the dial. The grain is fine, the taper is elegant, and the 19mm lug width ensures versatility if you want to swap it. The pin buckle is polished steel, slim, and unobtrusive. 

Pre-orders for the Atelier Nossedh AN.01 will open November 21st until January 30, 2026, sold directly via the brand´s website in limited batches, and the price is EUR 2,200. For collectors who appreciate proportion, tactility, and mechanical honesty, this first release from Atelier Nossedh feels like the start of something promising. To order and learn more, please visit ateliernossedh.com (the website will be accessible in due time).